This question tests your research, passion, and cultural fit. Employers want to see that you:
✔ Understand their company (mission, values, projects)
✔ Align your skills with their needs
✔ Are genuinely excited—not just looking for any job

Things to Know About ‘Why do you want to work here?‘

Key Elements of a Strong Answer

1. Company Reputation & Culture
   • Mention what impresses you (innovation, leadership, workplace values).
   • Example: “I admire [Company]’s commitment to sustainability, which matches my passion for eco-friendly solutions.”
2. Role Alignment
   • Explain how your skills fit the job description.
   • Example: “My experience in [skill] directly supports your team’s focus on [key responsibility].”
3. Career Growth
   • Show you see a future there (not just a paycheck).
   • Example: “I’m excited to grow my expertise in [area] alongside your industry-leading team.”
4. Personal Connection (Optional)
   • If applicable, mention a product, service, or story that resonates.
   • Example: “As a longtime user of [Product], I’d love to contribute to its evolution.”

Example Answers

For a Tech Company (e.g., Google, Startup)

I’ve always admired [Company]’s culture of innovation—especially how you empower employees to experiment. My background in [skill] aligns with your team’s work on [project], and I’d love to bring my problem-solving skills to such a dynamic environment.

For a Corporate Role (Finance, Consulting, etc.)

[Company]’s reputation for data-driven decision-making stood out to me. My analytical experience in [field] would let me contribute meaningfully to your [specific team/goal], while your focus on mentorship aligns with my long-term growth goals.

For a Nonprofit/Social Impact Role

Your mission to [cause] deeply resonates with me. After volunteering with [related experience], I knew I wanted to work for an organization like yours—where my skills in [skill] can drive real change.

For a Creative Role (Marketing, Design, etc.)

I’ve followed [Company]’s campaigns for years, and your bold creative vision inspires me. My portfolio in [skill] demonstrates how I could add value to projects like [example].

What to Avoid

❌ Generic praise – “You’re a great company!” (Be specific.)
❌ Self-centered reasons – “The salary/benefits are good.”
❌ No research – Never say, “I’m not sure what you do.”

Pro Tips

✅ Do your homework – Check their website, news, and LinkedIn.
✅ Mirror their language – Use terms from their mission statement/job post.
✅ Show enthusiasm – Smile and speak with energy!